Web push provisioning offers flexibility, efficiency for card issuers
Littleton, CO. – [April 15, 2025] – CPI Card Group Inc. (Nasdaq: PMTS) (“CPI” or “the Company”), a payments technology company providing a comprehensive range of payment cards and related digital solutions, has added Web Push Provisioning (WPP), giving card issuers more options to connect payment cards with cardholders’ digital wallets.
Card issuers can now issue payment credentials to a cardholder’s digital wallet through a simple push of a button on their website. This new functionality represents a simplified step forward, integrating directly with the cardholder’s wallet.
WPP also provides card issuers with an alternative path to relying solely on a mobile app by enabling direct integration into a digital wallet. This expands onboarding options, allowing issuers to offer multiple implementation choices to their cardholders. As a result, users gain instant access and use of their digital card while waiting for their physical card to arrive.
“Web Push Provisioning is another innovative way we are helping our customers service their cardholders,” said Rob Dixon, Senior Vice President of Digital and Business Development at CPI. “With our deep industry relationships, we are one of the few companies offering the WPP service. This functionality drives our customers’ top-of-wallet status in a highly competitive financial services industry.”
WPP gives card issuers more options and functionality to serve cardholders who open new accounts or request replacement cards. Cardholders can also select to provision multiple devices during the process.
This next-generation functionality brings card issuers closer to providing a frictionless digital experience to attract and retain tech-forward cardholders while providing the ultimate cardholder experience. For more information about CPI’s Web Push Provisioning solution, visit us here.
About CPI Card Group Inc.
CPI Card Group is a payments technology company providing a comprehensive range of payment cards and related digital solutions. With a focus on building personal relationships and earning trust, we help our customers navigate the constantly evolving world of payments, while delivering innovative solutions that spark connections and support their brands. We serve clients across industry, size, and scale through our team of experienced, dedicated employees and our network of high-security production and card services facilities, all located in the United States. CPI is committed to exceeding our customers’ expectations, transforming our industry, and enhancing the way people pay every day.
Learn more at www.cpicardgroup.com.
Andy Sedlak
Dix & Eaton
media@cpicardgroup.com
(740) 412-2189